I just read Steven Bartlett’s excellent book The Diary Of A CEO: The 33 Laws Of Business And Life. I cannot recommend it enough. One of my favorite parts is found on pages 296-297 where Bartlett discusses the subject of culture.
The following excerpts I want to share with you. And if you have not purchased the book yet, you can do so by clicking HERE or on the images below.
The Ten Steps To Building A Company Culture
- Define the company’s core values and align them with aspects such as mission, vision, principles or purpose to create a solid foundation for the organization.
- Integrate the desired culture in to every aspect of the company, including hiring policies, processes and procedures across departments and functions.
- Agree upon expected behavours and standards for all team members, promoting a positive work environment.
- Establish a purpose that goes beyond the company’s commercial goals, fostering a deeper connection for employees.
- Use myths, stories, company-specific vocabulary and legends, along with symbols and habits, to reinforce the company culture and embed it in the collective consciousness.
- Develop a unique identity as a group and cultivate a sense of exclusivity and pride within the team.
- Create an atmosphere that celebrates achievements, progress, and living the company culture, boosting motivation and pride.
- Encourage camaraderie, community and a sense of belonging among team members, encourage mutual dependence and a collective sense of obligation, reinforcing the interconnected nature of the team.
- Remove barriers and enable employees to express themselves authentically and embrace their individuality with the organization.
- Emphasize the unique qualities and contributions of both employees and the collective, positioning them as distinct and exceptional.
“The most important overarching principle for anyone hoping to achieve a long-term business goal is to create a culture that is sustainable; where people are authentically engaged with a mission they care about; trusted with a high degree of autonomy; sufficiently challenged in their work; given a sense of forward motion and progress; and surrounded by a caring supportive group of people that they love to work with and that provide them with ‘pshychological safety’.
If you can achieve this, you’re setting yourself up for long-term success.”
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